T-shrit Design Pricing

[Vanessas]

Hi,

I am looking to sell my services as a t-shirt designer. How do you determine price in this industry? What would be fair market for a flat fee? What about % for royalties? I would like to have a rough ball park before going out there and talking with companies. Thanks for all of your help!

[James]

Hiya!

I have a few designs I've sold commercially.  All of them have been with smaller sellers, and I personally just stick to selling out my rights.  You can do licensing for X amount of time, but in the case of the designs I did they were custom done for the shop that is using them.  They were 5x commission cost to completely sell out my rights.

[Vanessas]

Hi Celestina,

Thanks so much for the info!! So let's say you charge$100 for a custom design, in total you would get either $100 + % of royalties OR it would be a flat $500. I can see that making sense!  So do you know what market prices are roughly for commissions? I think I read between $150-$300/shirt or paid hourly. I was thinking of marketing my services to big social media influencers who have a ton of loyal followers. In that case I think it would make more sense to do a fee upfront + royalties (what % is customary?).  Thanks!!

[James]

18 hours ago, Vanessas said:

Hi Celestina,

Thanks so much for the info!! So let's say you charge$100 for a custom design, in total you would get either $100 + % of royalties OR it would be a flat $500. I can see that making sense!  So do you know what market prices are roughly for commissions? I think I read between $150-$300/shirt or paid hourly. I was thinking of marketing my services to big social media influencers who have a ton of loyal followers. In that case I think it would make more sense to do a fee upfront + royalties (what % is customary?).  Thanks!!

Yea that's right!  My simple designs end up being about $250 per design. They don't take me too much time at all. 

[Vanessas]

Thank you Celestina!!! That really helps!